It was a joy to be interviewed by Lucy O’Brien, IGN Games & Entertainment Editor. We had a very reflexive conversation about some of the challenges that women face in the video game industry. What makes her piece stand out is that she examines deeply at our roots, our first spark of delight at finding game development as a viable path, to the systemic barriers, and finally to the actionable elements that can help us as an industry improve. Ms. O’Brien had interviewed 55 women and non-binary game developers from around the globe, and it’s extremely empowering to hear the stories that resonate with me. If there’s an equivalent to a palatial mural of our times on women’s experiences today in the games industry, this is that article.
Read about it here!
The no-girls allowed reputation around video games is further encouraged by years and years of mainstream advertising that has turned its back on the female gender (or sleazily revelled in its aesthetic). As video games continue to be primarily marketed towards boys and men, boys and men continue to primarily develop them.
… “To be honest, I would like to see a whole change in the way games are marketed,” says Vee Prendergast, a game developer from Perth. “Mainstream game advertising is still so male-oriented despite the target audience having completely shifted.”
This viewpoint is shared by Tanya Kan from Toronto, a game developer who frequently contends with the ill-educated idea that video games are, by default, ‘shooters’ or ‘gun games’, an idea as archaic as believing every video game console is called a ‘Nintendo’. “The moment I tell a bunch of strangers or friends I’ve not seen for a while that I make video games, they immediately think I’m going to make the next Halo,” says Kan. “I’m like, ‘I make pacifist games.’”